Tag Archives for " guest posts "
Do Links from Guest Posts Even Work? Here’s What We Learned from Analyzing 1,091 Sites That Accept Guest Posts.
It’s frowned upon to build links through guest posts.
If you do, they should be nofollowed and ideally you should be guest posting for brand awareness and referral traffic.
Even though that’s what I follow, it doesn’t mean others do.
Plus, I get hundreds of emails a day asking me if I accept guest posts, hence I know it’s still a popular link building method (although I ignore all those emails).
What Kind of Sites Did We Analyze?
First off, not all blogs accept guest posts. So, if a blog didn’t accept a guest post, we clearly didn’t include it in our study.
Second, we looked at sites that clearly labeled content as a guest post or as a post written by a guest author or guest contributor.
Third, we looked at sites that used dofollow links in the guest posts (even though they should have been nofollowed) to see if they had an impact on rankings.
As you can see from the graph above, we looked at sites across different domain authority levels. We wanted to see what impact it had on whether a guest post received traction or not.
We also looked at sites with varied traffic ranges to see where posts might perform best.
As you can see, targeting sites with a domain authority above 90 will likely lead to more traffic. At the same time, those are also the sites that will be hardest to get links from.
So, What Did We Learn?
The short answer: guest posts links kind of work and kind of don’t.
I know that isn’t a clear answer, but it is if you read the rest of the post. Because there are certain types of guest post links that work and there are others that don’t.
Here are some more insights…
Too Many External Links Is Bad
Some guest posting sites link out a lot.
Some don’t link out too much.
Although you shouldn’t be focusing on how many times you do or don’t link out, you should be focusing on providing the best user experience to your audience. If that means including a relevant link to another site in your article, by all means link out.
If it doesn’t make sense, then you shouldn’t.
Look at this chart.
Now, it’s hard to know for sure if a link received from a guest blog site with more outbound links than inbound links is effective since websites don’t just have 1 backlink. Most websites can have hundreds and, in some cases, millions of them.
Just look at my site NeilPatel.com. Sadly some spammy websites link to me (scrapper sites) and some high authority websites link to me. It’s hard to know for sure what the impact a spammy site link has on my rankings compared to the ones received from high domain authority sites.
Instead, what we could do is look at the number of keywords a guest posting site ranks for. In theory, the more keywords a site ranks for, the better they are since they are liked by Google. I would think that a link from them would be more favorable.
What you’ll notice is, generally speaking, the higher domain authority a site has, the more keywords it ranks for. But we already knew that.
When looking at the domain authority range from 0 to 59, you’ll notice that there isn’t a consistent upward trend. That’s because many of the domains from our analysis in this range tended to be sites that were expired or bought-out and are mainly used for guest posting purposes.
Even more interesting. The guest posting sites that had more external links than inbound links all had a domain authority of less than 60.
From this one insight, someone could infer that you should aim to get links from sites who have more inbound links than external links. As in, sites that have higher domain authority.
You should also avoid guest posting sites that exist for the sole purpose of linking out to other sites. These can be considered spam links.
The Right Links Help
From all of the guest posting sites we analyzed, we found 14 businesses who were exclusively receiving links from some of the sites we looked at. From these 14 businesses, six of them only received links from guest posting sites with a domain authority of less than 60.
In other words, they didn’t have links from any other sites.
So, we dove into their rankings and traffic.
What’s funny is that these six businesses had little to no rankings or traffic.
Let’s look at the number of page 1 Google rankings they had.
Since these six businesses only received links from spammy guest posting sites, we know that each of those sites had more outbound than inbound links. It’s clear that those sites didn’t really serve a purpose other than for guest posting.
The remaining 8 businesses we looked at also had links from spammy guest posting sites but also received links from more legitimate sources too. As in, guest posting sites that had more inbound links than outbound links.
The businesses that built links from the spammy guest posting sites had, on average, 3.16 page 1 rankings on Google. On the other hand, businesses that also built links from the higher quality guest posting sites as well had, on average, 14.25 page 1 rankings on Google.
Keep in mind some industries are easier to rank for than others and some keywords drive less traffic than others, so not all page 1 rankings are created equal.
At the same time, this trend shows that if you target links from higher quality guest post sites, there is a better chance of ranking on the first page.
Conclusion: Do Links From Guest Posts Work?
When I originally said guest posting links can or can’t help it’s because the quality of the link really matters.
When you get links from spammy sites, as in sites whose sole purpose is to link out and don’t get as many links coming in, search engines know this. If this is a practice you have been doing, don’t expect your rankings to go up as much.
On the flip side, if you generate links from higher quality guest post sites, you are going to be much better off.
The goal of this post was to figure out if links from guest posts really help and now we know the answer. However, if you’re going to build links from guest posts than they should be nofollowed and you should be doing it primarily for branding and referral traffic purposes.
Source: neilpatel.com
Tips For Helping People To Write A Technology Blog
Blogging is quite popular these days. Everywhere you turn nowadays it seems like someone is running a blog. It takes planning and hard work to create a successful blog. Do some research and use what you’ve learned here to create the technology blog you’ve always wanted.
Updating Technology Blog
Update your blog frequently. A big mistake that many bloggers make is they do not keep it updated and use it on an infrequent basis. Readers’ interest may be piqued at first, but they will become annoyed if they have to wait for new posts all the time. Get in the habit of updating your blog at least once per week and sending updates via email.
You should make every effort to add new content to your blog regularly. If you make a concerted effort to produce new content regularly, your audience will not only return but will recommend your blogs to others. Try to post at least daily, if possible. If new content appears infrequently, visitors won’t be motivated to come back to your blog. At a minimum, you should make at least one post per day.
Focus on Quality Content
Never copy anything you write in your blog. Nobody takes plagiarism lightly, and employing this tactic will unquestionably be very counterproductive to your efforts at establishing yourself as a reputable writer. You do not have to be a professional writer to find success with a blog. The main thing that you need is to be passionate about what you are writing.
When you set up your blog, it may be wise to buy a domain name instead of utilizing a free site. It isn’t that expensive to do and will give your blog a more professional appearance. This will allow users to find you more easily, and it will also help when it comes to search engine optimization.
You do have a life separate from your blog. It’s very easy to burnout if you jump in headfirst and spend the bulk of your time writing a blog. You need to take a bit of time away from it to stay sane. Fit normal things like taking walks or visiting friends into your day. Having some time outside of running a blog will prevent burnout and allow you to return from your break ready to write great content.
Your blog should be unique, so it stands out in the crowd. Having interesting content will increase site traffic. Using rare information is also good. Write about unique experiences or hobbies. You can give complex details about constructing a widget. The idea is to provide readers with a reason to look for posts on your site.
Writing Guest Blog
Ask already established bloggers if they would like to write guest posts on your blog. This will increase the amount of quality content on your blog. It also means more traffic for your blog once people find out about your guest writers. Use several bloggers to do this and create more rich content.
You should consider inviting guests to make posts on your blog. This helps you develop relationships with other blog owners and can come in helpful. It’s amazing what having a tight circle of bloggers will do for your site! You might need a favor in the future, and the blogger with whom you’ve been exchanging guest posts might be happy to help you.
Make lists an integral part of your blog. Lists become very useful when you’re posting specific requirements, such as ingredients to gather or tools needed for a job. Lists help to make important information front and center, so your readers can quickly find it.
Mailing List
Aim to start a mailing list for your personal blog as quickly as you can. The sooner you get started on it, the easier it will be to expand as your blog grows. You can use a list such as this to earn more money down the road. Not starting a mailing list right away can be costly.
Be Professional
Make sure that you are totally committed to the topic that you’ve chosen to blog about. You are going to seem more sincere and more interesting when you write about topics you are actually passionate about. This will translate well to your readers, increasing their commitment to return.
Blogging is an informal medium, so write accordingly. A blog should be fun and social. Be certain that you remember that. It is important to establish an enjoyable, friendly connection to readers so that they are more inclined to return.
When thinking of keywords for your blog, it is important to choose keywords that are less competitive and more unique. Unique keywords allow you to rise high in the search engine results, leading to more visitors. To increase the number of reader’s views, be unique.
Be Passionate
Whenever and wherever possible, you should try to make bullet lists and italic text segments that include the keywords that go with your niche. This is a great way to boost accessibility for both search engines and viewers. This is a simple yet powerful tip.
As previously noted, the popularity of blog posting is increasing exponentially. Blogs are created for many reasons, but they all want to get their message to their target audience. Use the information you have obtained in this article to accomplish your goals and make your blog a success.
How To Get Started With Your Blog
A theme is essential for a new blog.
If visitors like your posts, they are more likely to return and read new blogs.
Whatever your interests may be, there is an audience for a blog on that topic.
Here are some tips you can use to create a successful blog.
Buy Custom Domain
If you are serious about running a blog, buy a custom domain name rather than hosting your blog on a free service like Blogger.
Acquiring a domain name is inexpensive and will ensure a professional appearance.
It also makes it easier for readers to remember who you are.
Be Authentic and Real.
Don’t pretend that you know everything there is to know about your niche.
Be both honest and open.
Let readers see the real you.
Do this at all times.
Blogs are as unique as the individuals who create them.
Don’t Try to Be Perfect
Attempting to ascertain perfection is most often futile; you should devote your energies to improvement instead.
If you make a mistake, so be it.
This will help to keep your blog unique and interesting so that there is not another one just like it on the web.
Guest Posts
Your blog will benefit greatly if you can convince well-known bloggers to make guest posts for you.
These guest posts will mean better content for you and your readers.
It is also a great way to get a boost in traffic numbers.
Utilizing the services of different guest bloggers helps give your blog a sense of community and diversity.
Content Regularly
Make sure to post content regularly to keep your readers coming in.
The largest and most popular blogs add daily posts.
Daily posts can seem overwhelming, but give yourself a head start by preparing the worth of posts several weeks before beginning your blog.
That way, you will have sufficient material to use when you have not been as productive as you would like.
Do Blog Marketing
Give your readers every possible way to follow and share your blog.
Linking your site to popular sites like Twitter, Facebook, and LinkedIn, among others, will make a big difference in the success of your blog.
The more social media sites you use, the more channels of communication you open between you and potential readers.
This helps readers connect with you and lets new readers know about your blog.
Maintain Blog Well
Keep up with your blog.
This means ensuring that maintenance is being performed and that you’re updating the blog to keep it current.
This keeps readers engaged and ensures people don’t have issues getting to your blog.
Be Informative
As you can see from the above article, if you offer interesting information on different subjects along with relevant content, anyone can produce a good blog.
Embedding videos, including images and even quoting others who have a voice in the topic you are discussing, will make for interesting post content.
Remember to use all the tips in the above article, and you will soon be running a successful blog.
Find Success Through Running A Blog By Reading This Article
Writing A Blog on a subject that you love can be fun and even lucrative.
If you want to make a great and exciting blog but don’t know where to start, you are reading the right article.
The information in this article will give you the tools you need to create an effective blog.
Update your blog frequently.
A common error that bloggers make is that they start a blog but post infrequent updates.
Your readers will want new content to keep them interested and will forget about your blog if they are waiting for new material.
Once is a week is good for both updating blogs and sending out emails.
Post content on your blog often.
In order to increase your site traffic and maintain it properly, you must always post new content.
By not posting new content, readers will have no reason to come back to your blog.
If possible, try to make at least one post per day.
It is extremely important that you are authentic.
It’s important not to come off like you think you know everything.
Clarity and transparency are key.
Make this your goal.
A blog is viewed by many as an ultimate expression of someone’s personality.
Striving Perfection
Reaching for perfection is great, but don’t dwell on it.
If you make a mistake, then learn from it, and move on.
Ultimately, people will want to read your content because of the unique spin you put on it.
Guest posts
You should allow guest posts to help increase blog traffic.
That way, you can establish a strong rapport with readers and other bloggers, which may prove valuable down the road.
The importance of this cannot be overemphasized.
If you ever need a favor in the future, that relationship could be the means of obtaining it!
Comments
Always reply to comments you receive, and do not take them personally.
Regardless of the topic or your thoughts, there is always someone who will see it differently.
Constructive criticism is a great way to see where a blog is lacking.
Any that don’t offer something of value, you should reply to let them know you’ve read it and forget about it.
This shows maturity and helps to increase your readership.
Mailing List
As soon as possible, initiate your blog’s mailing list.
The sooner you start compiling email addresses, the more time you have to expand your mailing list.
This list can be utilized to make more money in the future.
Not developing and utilizing a mailing list can prove to be very detrimental.
Stay patient and eventually, your readership will grow on its own.
People won’t discover your blog overnight.
There also won’t be much for people to read until you have built up a good backlog of content.
The more valuable content you have on your blog, the more traffic you will drive to your site.
You now have plenty of information about starting your own blog.
You may be a bit overwhelmed with what you have read, and that is to be expected.
It may be hard to maintain a blog, but it is very rewarding.
Keep a copy of this article with you so that you are able to refer to it as often as necessary.
Tips On How To Become A Better Blogger
Whether you would like to give your business a boost, share your knowledge, or just vent, blog posting can help you achieve it.
Running A Blog has woven itself into the fabric of our society as a means of communication and contributing to how well-known people can become.
However, many people haven’t started running a blog yet.
If you’d like to become a blogger, the article below can help.
Learn what you can about SEO, and use it in your blog.
Search engine results are likely to be the main way people find your site, so a high ranking for the keywords you think your readers will use ensures that they get to your blog and not your competition.
Using keywords strategically placed in your article and title will draw in more readers.
Blog frequently.
Infrequent updates will never benefit your blog in any way.
Your readers will want new content to keep them interested and will forget about your blog if they are waiting for new material.
A good rule to follow is to compose new blogs each week and send emails about the updates.
Make frequent updates to your blog.
New content on a regular basis is the only way that your blog will experience an increase in viewers.
Without more content, visitors will stop coming to your blog.
Post on your blog once or more each day.
Guest Posts
Your blog will benefit greatly if you can convince well-known bloggers to make guest posts for you.
This is a great way to improve the quality of your blog’s content.
You will also experience a boost in readership thanks to fans of the guest blogger stopping by to take a look at your blog.
You can ask several different people to provide guest posts to help you to develop a very high quality blog.
Grow Your Readership
Remain patient when you are attempting to grow your readership.
Blog traffic builds slowly.
Not everyone will be aware of your blog immediately.
Create Blog Content Regularly
Additionally, until you have a reasonable amount of content, there will simply not be much available for readers to view.
As time goes on and you create more content, more people will eventually see it.
If you want to improve your blog’s readership numbers, remember the axiom that “content is king.”
Create Quality Content
Your blog should be full of useful and interesting articles.
Users are more likely to become repeat visitors when you post high-quality content that they find to be honest and personal.
Don’t write endless paragraphs of content.
Take the time to research your topic, and be sure that it’s the right fit for your blog.
Writing irrelevant and incorrect blog posts will result in your blog failing.
The content you post on your blog is the key to finding success.
Wrapping Up
You should be ready to express yourself through writing a blog now that you’ve read this article.
Remember, writing a blog involves unlimited possibilities.
Continue to learn all you can about blog posting and you will have a higher chance of success.